Who builds this
I'm Mehul Fanawala. I spent 14 years in SaaS sales and support operations, most of it at eZee (Yanolja Cloud Solutions), hospitality software used by tens of thousands of hotels, before co-founding The Clueless Company, a B2B SaaS consulting firm rated 4.9 on Clutch. NagMeLater is my product: I write the code, answer the support messages, and read every piece of feedback personally.
Why NagMeLater exists
After a decade and a half of watching businesses (and myself) miss follow-ups, renewals, and filings, the pattern was obvious: the reminder never fails at the moment you set it. It fails at the moment it fires, as one more push notification from one more app, swiped away with the other forty.
The fix wasn't a better app. It was no app: reminders that arrive as WhatsApp messages, in the one chat window people actually read, set by texting a sentence the way you'd ask a person. That's the entire product thesis, and everything NagMeLater does, reminders, to-dos, habit streaks, goals, briefings, an accountability coach, calendar nudges, is that one idea applied repeatedly.
How it's run
Your first 5 reminders are free, with no signup and no card, because the product is its own best demo. Support happens on WhatsApp, usually from me directly. When something breaks, I'm the person it pages.
What we publish
The blog, comparisons, and reminder library follow two rules: competitors get honest credit where they're better (check any comparison page for the "when to choose them instead" section), and research claims link to primary sources, peer-reviewed journals, not blog hearsay. If you catch us breaking either rule, tell me on X and I'll fix it.